Save the date cards can take the form of any message medium, and often do. They sometimes correspond in style to the wedding invitations, or they take the form of refrigerator magnets, brochures, postcards, booklets, or tri-fold letters. The medium is up to you, but the shortness of the message usually lends itself well to magnets or small cards.
Rules & Etiquette – Again, few rules apply. The only information you must include is your names and wedding date, although I suggest including location information as well so wedding guests can begin their travel plans. Aim to send save-the-date cards soon after you secure your date and venue, or about 4-6 months prior to your wedding. Remember, everyone who receives a save-the-date also receives an invitation, so have your guest list finalized prior to sending them. You can, however, always add guests later (there is no rule that says everyone must receive a save-the-date card). Although formal replies are not required, you can get preliminary attendance estimates through word-of-mouth.
Timing Is Everything – Wedding invitations are generally mailed out six to eight weeks prior to the event, but save the date cards should be sent out four to six months ahead of time. This way, guests will be able to shop around for transportation, schedule a convenient flight, reserve a hotel room, and make other necessary arrangements. Major events are exciting social gatherings that everyone will want to attend, both family and friends from near and far. Sending them out well enough in advance makes it far more likely that all of your guests will be able to attend.
Keep It Sweet And Simple – Today’s save the date cards can be designed from the comfort and convenience of home at the same time as the wedding invitations, graduation announcements, or other relevant correspondence. Family photographs, personalized messages, and customized color schemes can be integrated to match the color scheme and theme of the event itself. The basic message should tell guests what is happening and on which date. Some couples include a short poem,, or other expression of affection when there is enough room. They can be far less formal than the wedding invitations, so it is acceptable to be a bit more playful, lighthearted, or creative.
Trends & Ideas – These cards will be the first impression of your wedding festivities, so take advantage of this opportunity to build excitement amongst your wedding guests. If you already know the colors and/or theme of your wedding, now’s your chance to provide a sneak peak. Or try including a favorite love poem or quote that symbolizes your relationship. Here are some of my favorite ideas and trends: 1. Use vibrant colors that will ”pop” as soon as guests open the envelope. 2. Incorporate graphics that correspond with the season and/or location of your event. If you are planning a fall wedding, try including colorful leaves, or include seashells for a wedding on the water. 3. If the timing is right, turn your save-the-date cards into holiday greetings. Incorporate your engagement photo or another photo taken shortly after the proposal. 4. Who says they have to be printed stationery? Set yours apart by turning them into scrolls, pens, stickers, magnets or a creative calendar-marker. You are only limited by your imagination.