What To Include – When designing save the date cards, keep in mind that the only information that should be included are the date and the location. Travel and area information can also be included. This can be directions from the local airport, recommended resorts or hotels, useful phone numbers, and information on any group booking plans that have been made available. If you are using an online wedding planner, website, or some other online service, you may include that link as an additional courtesy to your guests. At the bottom, be sure to include the words.
Save the date cards are miniature announcements that precede actual invitations, and their main use pertains to weddings. They’re informal, concise, and pave the way for the actual invitations, much later on. Since weddings are events that require participation and attendance of the extended families on both sides, it can be quite hairy to ensure that they’re all there. In order to allay any potential problems with attendance, save the date cards are sent from 6 to 9 months in advance, but 12 months is appropriate if the wedding coincides with special holidays and/or it’s a destination wedding.
If you know what your theme or colors are going to be, you can incorporate that into your save the date cards as well. You can also include your engagement picture if you have one. You can have these cards made at a bridal shop or stationery store. You might be able to get a discount if you order the save the date cards when you order your wedding invitations.
Rules & Etiquette – Again, few rules apply. The only information you must include is your names and wedding date, although I suggest including location information as well so wedding guests can begin their travel plans. Aim to send save-the-date cards soon after you secure your date and venue, or about 4-6 months prior to your wedding. Remember, everyone who receives a save-the-date also receives an invitation, so have your guest list finalized prior to sending them. You can, however, always add guests later (there is no rule that says everyone must receive a save-the-date card). Although formal replies are not required, you can get preliminary attendance estimates through word-of-mouth.
You should send save-the-date cards to all of your intended guests when either of these circumstances fit your situation. Even friends and family members who you already know will attend should be sent a card.