Save the date cards can take the form of any message medium, and often do. They sometimes correspond in style to the wedding invitations, or they take the form of refrigerator magnets, brochures, postcards, booklets, or tri-fold letters. The medium is up to you, but the shortness of the message usually lends itself well to magnets or small cards.
Timing Is Everything – Wedding invitations are generally mailed out six to eight weeks prior to the event, but save the date cards should be sent out four to six months ahead of time. This way, guests will be able to shop around for transportation, schedule a convenient flight, reserve a hotel room, and make other necessary arrangements. Major events are exciting social gatherings that everyone will want to attend, both family and friends from near and far. Sending them out well enough in advance makes it far more likely that all of your guests will be able to attend.
Planning and Sending – Once you know all of the basic details about your wedding plans, place your order with your stationer. As with invitations, having these cards printed can take up to several weeks, so give your stationer plenty of time. You can mail these cards out up to six months before the wedding date. Save-the-date cards can be designed to match the rest of your wedding stationery and ordered at the same time, or they can have a completely different look.
Since save the date cards are a recent phenomenon, it’s helpful to include an addendum along the lines of ’invitation to follow’. That way, invitees will not mistake the card for the actual invitation because the real invitation will have more details, be more elaborately designed, and more prestigious in general. In other words, your guests won’t think you and your spouse are cheapskates that are as scant on information as you are on cash.
Stop to think for a moment: You have painstakingly put together your wedding event, and done all you could to make this as perfect as you wished; but you take a look around your guests and realized that only half of them were able to make it to your wedding. You obviously missed out your wedding save-the-date cards to ensure your guests kept themselves available on this special day of yours.